In the age of the Internet, every business has a lot of data in the form of emails, databases, memos, news, articles, social media campaigns, and consumer reviews. Businesses must monitor the market by using this data for brand reputation, consumer understanding, product perseverance, consumer sentiments, Fraud violations, public relations and to handle negative messages spread. In these times, businesses hire large marketing teams to dig out the opinion of people, manage public relations, consumer suggestions for better decisions, and product design. The problem is that the data is unstructured, very large in size, and coming from different sources. Manually handling and analysis of this data in order to gain useful information, extracting sentiments with traditional monitoring techniques, field agents and ad-hoc research doesn’t fulfill the requirements of a dynamic market. As it consumes huge resources and time. By using old techniques, requirements, and sentiments consumers can’t reach the decision-makers. This leads to limited options for customers and less revenue for businesses. E-Commerce business is increasing rapidly in Pakistan. But big e-commerce markets are using only five-star ratings for ranking. In Pakistan, businesses are in the race of marketing to gain new customers instead of providing value to their existing customers. According to Harvard Business Review, it requires 25x more investment to gain new customers instead of an existing customer. Therefore, there is a need for a specific system that automates this task and gives insights, opinions, and suggestions from data, in an understanding format to aid them in making future strategies and decisions.
About Innovator
Name : Mohsin Latif City : Lahore Province: Punjab University : COMSATS University Islamabad, Lahore Campus Details :
The population of Pakistan, everybody wants his/her own car, nobody wants to travel locally, lack of safety during parking, etc. PARKKRO APP helps in Solving Parking issues across the populated areas of Pakistan.
About Innovator
Name : Kashan Mehmood City : Islamabad Province: Federal Capital University : Riphah International University Details :
There is a large human resource available in the slums communities, which is always neglected and not much emphasis had been made to empower them. STEP Project is focused to alleviate poverty, illiteracy, unemployment, health and hygiene issues, and creating more women entrepreneurs within the slums communities.
About Innovator
Name : Haleema Zia City : Islamabad Province: Federal Capital University : Riphah International University, Islamabad Details :
It is difficult to create mobile applications for small to medium scale startups as they have low budgets. Rcc will aid them in building applications for their businesses. Even the best app idea from a concept to a product is expensive, time-consuming, and labor extensive. Less to no code development can increase the production cost with better quality. As for the developer, needs a lot of time to develop a mobile application by writing a lot of code and debugging it. At times developers get stuck at places, their RCC will come in handy. Lastly, systems already built do not cater to the need of users who are interested in toggling between coding mode and drag and drop mode.
About Innovator
Name : Varda Quraishi City : Islamabad Province: Punjab University : COMSATS University Islamabad Details :
We are working on a concept of self-sustained cattle farming with a unique zero percent wasteland model. Recently we have launched an all-new product bio rods seeming the current crisis of gas and fuel. They are made from waste material, the best alternate of words, and fossil fuels for heat purposes cheaper in price, and have high efficiency. We are eager to take maximum advantage of e-commerce and sell our products nationwide and internationally.
About Innovator
Name : Muhammad Mohsin Kareem City : Hyderabad Province: Sindh University : University of Sindh Jamshoro Details :
Small businesses in Pakistan, especially south Punjab, do not have much exposure to the customers. Also, they are unaware of marketing tactics to gain the attention of their target audience. We planned to design a platform that can serve as a channel between small businesses and customers based on effective marketing techniques. For businesses to gain reach, customers get a variety of great products and services at discounted prices. Technically, a win-win situation.
About Innovator
Name : Mohammad Hamza Khalil City : Ahmedpur Province: Punjab University : The Islamia University of Bhawalpur Details :